In the past, we’ve never really courted publicity with our expeditions. That’s all changing now though, as we’re aiming to make Pub2Pub the biggest thing to hit the road in 2017. And this is where Molly comes in. As a well connected TV media professional, She has been offering invaluable support to the expedition by getting us up to speed in areas which we’ve previously been fairly weak on – namely, generating publicity through media exposure, and maximizing the reach of our social media campaigns.
Thanks to Molly, this side of Pub2Pub is going to be big!